Super Mario 40th Anniversary
Super Mario 40th Anniversary
To celebrate the 40th anniversary of Super Mario, we launched a new branding project to pay tribute to the profound impact this iconic game has had on players around the world. The design blends classic elements with modern aesthetics, using red, blue, and yellow as the primary colors to evoke nostalgic memories of the original game. The new logo retains the iconic design of Mario’s hat, preserving its timeless appeal. We also created a series of limited-edition products and interactive displays specifically for the Nintendo New York flagship store. This is more than just a celebration—it’s a visual journey of courage, exploration, and growth. Through this anniversary rebrand, we aim to pass on the spirit of Mario to a new generation of players while reigniting the passion and imagination of fans.
To celebrate the 40th anniversary of Super Mario, we launched a new branding project to pay tribute to the profound impact this iconic game has had on players around the world. The design blends classic elements with modern aesthetics, using red, blue, and yellow as the primary colors to evoke nostalgic memories of the original game. The new logo retains the iconic design of Mario’s hat, preserving its timeless appeal. We also created a series of limited-edition products and interactive displays specifically for the Nintendo New York flagship store. This is more than just a celebration—it’s a visual journey of courage, exploration, and growth. Through this anniversary rebrand, we aim to pass on the spirit of Mario to a new generation of players while reigniting the passion and imagination of fans.
@ 2025 By Xueying
@ 2025 By Xueying
